MyMoët

Brief

Design and develop an interactive application where users apply Swarovski™ elements to bottles of Moët & Chandon and then can purchase their personalized creation with ease from a vender on site.

Strategy

We designed a 3 step process for personalization and a single click to buy option on popular predesigned bottles. Our partners at Swarovski™ arranged an alphabet of crystals which were photographed based on our design and lighting. The final magic was rotating, skewing and placing the personalized message onto the bottle while maintaining a realistic representation.

Result

MyMoët was launched for the holiday season, gaining traction through Christmas with a spike in sales around New Years. Following the success of holiday, the experience was slightly revised and relaunched for Valentines Day.

Concept | Web Design | Logo Design | Typography | HTML | CSS | ActionScript